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Anderson vs Silverline Windows
Explore Anderson vs Silverline Windows and find out how these two well known window manufacturers compare with one another.
Introduction: At one point Anderson owned Silverline windows. At the time of the purchase, the company said the acquisition was a way for them to enter into the vinyl window market, which was exploding at that time. Anderson understandably wanted a piece of the action. It was weird synergy from the start. Anderson was known for high end wood clad windows, while Silverline was sold at Home Depot and the like as a builder grade vinyl (i.e. a low price point and low quality). A decade later, Anderson sold Silverline and American Craftsman for a considerable profit.
Where They Stand Today: Anderson has stayed away from the vinyl window market after this initial foray. Instead, they have developed their Renewal By Andersen franchise, which sells a composite fibrex window.
Silverline is now owned by Ply Gem, a large building and supply company that has gone on quite a spending spree over the past decade. Silverline continues to sell two main vinyl windows, neither of which is particularly well made. They are still sold in the big box stores at a low price point.
Bill - AWP Editor - Page Updated In November, 2023
Anderson vs Silverline Windows
I'm confused what the difference is between Andersen and Silverline - on the window it says Silverline By Anderson. Can you explain this in a bit more detail?
Jonah - Homeowner - from 2021
[Editor's Response]
Hi Jonah, yes it can be a bit confusing, but these two window companies are very different. First off, Silverline is owned by Anderson Windows (along with American Craftsman and Renewal By Anderson), which is why it says Silverline By Anderson on the website as well as the window itself. Anderson purchased Silverline in order to gain access to the vinyl replacement window market. Anderson itself sells wood clad and composite windows, but not vinyl. Because the vinyl window replacement market accounts for over 50% of the entire replacement window market, they wanted to get a "piece of the action." Some companies, such as Pella, make the vinyl windows themselves, Anderson decided to simply purchase a company that already had the factory, process and distribution channels in place.
What I've always found interesting is that they purchased a pretty low end vinyl window company - perhaps as to not create competition with their Anderson brand? I can't say for sure, but whatever the reason, Silverline is mainly sold through Lowes and Home Depot, the big improvement stores, and generally aren't considered great vinyl windows. The one exception is their top-of-the-line 9500 Series, which is a decent no frills vinyl window. In general, Anderson is a high end window and Silverline is a pretty budget vinyl option. In terms of vinyl windows, there are much better options out there - Sunrise, Okna, Soft-Lite, Milgard, Simonton. As far as wood windows go, Anderson is at the top of the heap, along with Marvin, Kolbe and Loewen.
John - Editor - from 2021
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